Bethlehem Press

Friday, September 21, 2018

City, Lehigh, Moravian poll community relations

Tuesday, April 10, 2018 by The Press in Local News

The City of Bethlehem, along with partners Lehigh University and Moravian College, has been selected to participate in the Optimal College Town Gown Assessment, sponsored by the Pennsylvania Municipal League.

The Optimal College Town Assessment (OCTA) is designed to measure campus and community member perceptions of one another. Scores generated by the OCTA take the guesswork out of understanding town-gown relationships. City residents, college students, employees of both Lehigh and Moravian,and other community stakeholders are being asked to access the brief survey through the city’s website at Bethlehem-pa.gov and weigh in on issues ranging from partnerships and initiatives to underage drinking.

“The value of this study is that it is a data driven way to implement new policies and projects that impact both the residents and educational institutions in our city,” said Mayor Robert Donchez. “We are fortunate to have a terrific partnership with both Lehigh and Moravian, and these study results will help us enhance that relationship.”

Once data is collected and analyzed, Bethlehem will engage in a mobilization phase, in which community priorities and concerns are reviewed and then used to plan and implement an engagement strategy specifically tailored to the perceptions and needs of the City’s town-gown relationship. The survey has three options, depending on if the respondent is more closely affiliated with Lehigh, with Moravian or is not particularly affiliated with either.

All residents, college and university employees, stakeholders and students are encouraged to take the survey located at https://www.collegetownassessment.com/survey/bethlehem-pa.

For those affiliated or located near either Lehigh or Moravian, please use the following links:

https://www.collegetownassessment.com/survey/lehigh

https://www.collegetownassessment.com/survey/moravian

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